Starting my blog!

Words and image by me (Fiona)

I often get asked about writing this blog – how I got started, why I got started, how I find people to interview.

So today I am going to write about some of those things.

I started the blog due to several questions that all led to a blog being the answer.

Firstly, I was on the possible redundancy list at work and someone on LinkedIn suggested that if I lost my job, I could go on the speaking circuit talking about agile and software testing. I was horrified! Not at public speaking, that appealed, but at talking about software testing which I had only recently moved on from after years of trying to move in a different direction. That got me thinking about what I could talk about. The only thing I felt passionate enough about at the time was (you guessed it!) ‘stepping out of your comfort zone’. But I didn’t think there would be an audience.

Secondly, I had some time off after some surgery and did a lot of reading. This included some books by Dorie Clark on networking for introverts as well as ways of standing out from the crowd – they included blogging as a way of making a name for yourself and asking people to be interviewed as a way of networking. But again, I had no subject to write about.

The last pieces of the puzzle came together in a conversation after a Christmas BBQ in 2018. A friend who was on the public speaking circuit himself told me that there would most definitely be an audience for the topic of ‘stepping out of your comfort zone’. We also discussed that writing a blog would give me content for speaking as well as a level of being an ‘authority’ on the topic.

Out of those events the thought came to me: ‘What if I wrote a blog about stepping out of your comfort zone, and instead of just my own stories I asked others to share theirs?’

My first step was to ask people if I they would share their stories. And was blown away by the number of people who said yes – keeping in mind that at this stage the blog did not exist! I also wrote a few of my own stories ready to post.

I decided I needed at least 10 blogs ready to post before I started, so if I got busy at work, I always had a backlog. I started off with such a backlog that I posted twice weekly for a while – a decision I regretted when the interviewees dried up.

Technically – I googled how to start a blog. I bought my domain name and set up a wordpress site. A dear friend agreed to do my artwork. That part did not take long and was not expensive. I did make some mistakes. I chose the wrong hosting platform initially (wrong as in their inclusions were poor and their help desk was really a sales desk). Trying to switch hosting platforms after buying a domain name from them made things more complicated than they needed to be.

The last area, and still the one I struggle with the most is finding people to interview! I ask on various platforms and I send direct requests (less often as that often involves making people feel bad if they say no). Sometimes people come to me either via referrals (thank you to all those who have referred someone!!) or they approaching me directly after reading my blog. I am open to suggestions as to how to do that part more effectively. These days I never seem to have a huge backlog!

I get joy in every single story I hear – regardless of whether it is a more relatable step out of the comfort zone or something ambitious and unattainable to most. I laugh and cry as I interview people, or just empathise strongly. I don’t ask a heap of questions; I prefer to let people talk with a few questions to help them tell their story.

I hope that answers your questions – and don’t forget to let me know if you have a story to share with me!

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